"Is it impossible to get a cup of coffee-flavored coffee in this country any more? What happened with coffee? Did I miss a fucking meeting with the coffee, huh? You can get every other flavour except coffee-flavoured coffee! They got Mochachino, Chocachino, Frappachino, Rappachino, Al Pacino, what the fuck? W, w, w What The Fuck dot com!
I walked into a Starbucks about a year ago, little kid behind the counter I said yeah, give me a regular. "A regular what?" Coffee.
"What flavor?" Coffee flavored coffee! I'll stick that menu right up your ass kid. Menu? Coffee doesn't need a menu, it needs a cup! That's all it needs!"
- Denis Leary
Coffee doesn't need a menu, it needs a cup!
I remember the first time I heard that. I had just gone through a very similar experience in my head that same day. But I didn't say it because the kid behind the counter is still the only person in my life who calls me "boss" regularly.
I can appreciate both sides of the counter...you just have to agree on 2 things...call it coffee if it's coffee (not Americano or Drip) ...call it espresso if it's espresso (or Americano or Cappuccino)...
if your sign says, Starbuck's Coffee, you better have coffee on the damn menu and Starbuck from Battlestar Galactica should be selling it...because YOU DON'T OWN COFFEE!! You serve something that is more beloved than any other single beverage on the planet, including cola...way to go.
If you told me you created it (I'd call you a effing liar, because I know who created coffee and it's not you), or even discovered it before anyone else did...THEN you can start calling it something else if you like because you made it...you found it. If you are using it as a part of a larger drink...fine...
Until then, it's coffee...you don't have to correct me with "drip"...it's hot water over ground coffee in a filter...
Then again...a cup of coffee by any other name will still get me outta bed.
Showing posts with label starbucks. Show all posts
Showing posts with label starbucks. Show all posts
Tuesday, April 26, 2011
Thursday, June 10, 2010
Starbucks versus the rest of the world...
Depending on who you are, the word "starbucks" can evoke some very different and very strong emotions. I can't think of another brand of coffee that has attracted so much attention.
The beloved "Dunks" evokes much emotion for lovers of the brand, but I have never met a person to say "I can't stand that ess." Or "they're greedy bastards creating caffeine addicts."
Nope, Starbucks seems to stand alone when it comes to controversial coffee.
Since this is my blog and I get to say what I want, I have had some people ask me what I think about Starbucks.
The Company
As a self-employed professional and someone who has many friends with their own businesses, even some with small coffee shops and carts, I cannot help but stand in awe of the Starbucks story. If you don't know it, look it up or find a book on it. There are many.
They, as a company have inspired countless entrepreneurs and have also led the way in employee appreciation and benefits, forcing other large corporations to look at their own business models and face the reality of employee morale and growth, and, in turn, make the necessary adjustments to retain their employees and compete on more than just a bottom line.
The Coffee
That being said, my personal wish would be for me to never drink another cup of that ess again. Don't get me wrong, I do love a strong cup of coffee, but "strong" and "burnt" are two different things. I like my cookies chewey, not crispy. I like my meat savory, not dry and over seasoned. And I like my coffee to have some flavor, but not charred and so acidic that I have to deal with aftertaste and heartburn all day.
So there you have it...my effin opinion on Starbucks. I'm sure if I were a teen today I would be suckin down a frap 2 times a day and hanging out on the patio with my ipod in my ears, but I'm not. I'm old and I like coffee.
The beloved "Dunks" evokes much emotion for lovers of the brand, but I have never met a person to say "I can't stand that ess." Or "they're greedy bastards creating caffeine addicts."
Nope, Starbucks seems to stand alone when it comes to controversial coffee.
Since this is my blog and I get to say what I want, I have had some people ask me what I think about Starbucks.
The Company
As a self-employed professional and someone who has many friends with their own businesses, even some with small coffee shops and carts, I cannot help but stand in awe of the Starbucks story. If you don't know it, look it up or find a book on it. There are many.
They, as a company have inspired countless entrepreneurs and have also led the way in employee appreciation and benefits, forcing other large corporations to look at their own business models and face the reality of employee morale and growth, and, in turn, make the necessary adjustments to retain their employees and compete on more than just a bottom line.
The Coffee
That being said, my personal wish would be for me to never drink another cup of that ess again. Don't get me wrong, I do love a strong cup of coffee, but "strong" and "burnt" are two different things. I like my cookies chewey, not crispy. I like my meat savory, not dry and over seasoned. And I like my coffee to have some flavor, but not charred and so acidic that I have to deal with aftertaste and heartburn all day.
So there you have it...my effin opinion on Starbucks. I'm sure if I were a teen today I would be suckin down a frap 2 times a day and hanging out on the patio with my ipod in my ears, but I'm not. I'm old and I like coffee.
Subscribe to:
Posts (Atom)