Starbucks keeping it going with mobile...

To help get their impatient, often pushy, customers through the door even faster, Starbucks introduced a new mobile app this January for prepayment of their goods. In hopes that there might be less interaction between the jittery caffeine addicts and therefore, less chance of negative publicity, it seems they have embraced this new technology and are now the top company in the world when it comes to mobile transactions. Read more here, I'm going to go pour me a cup now: http://www.forbes.com/sites/limyunghui/2012/08/12/to-square-up-the-starbucks-experience-potentials-and-potholes/